Adobe has announced new voice analytics capabilities in Adobe Analytics Cloud that enable brands to deliver more personalised customer experiences and create brand loyalty [...]
In today’s digital world, many consumers are well accustomed to doing things like booking hotels and tables at restaurants online, or even through apps or via social media. [...]
Adobe has lifted the lid on its “expert that never leaves the office” – Virtual Analyst, powered by Adobe Sensei. Virtual Analyst continuously analyses data [...]
Once upon a time, an adaptive or responsive website design was the pinnacle of sound online user experience (UX) strategy. But those days are long gone. New and emerging [...]
American mass media corporation, AOL, has partnered with mobile audience targeting firm, Adsquare, to offer more location-based adverts. Announcing the deal at Mobile World [...]
Device detection and data analytics specialist, 51Degrees, has created a solution that enables brands to optimise mobile web experience for users of data-minimising browsers. [...]
The client Lotus Cars is a world-renowned British sports and racing car manufacturer, most notable for its Esprit, Elan, Europa and Elise cars. It has also achieved further [...]
YouTube’s parent company, Google, has announced it will stop featuring 30-second unskippable ads on the video sharing website as of next year. Google said that it is [...]
Facebook has revealed an array of updates, which it hopes will make watching video on the social media network richer, more engaging and more flexible. Up until now, videos [...]
Northern Lights Spirits (NLS) has partnered with Thin Film Electronics, a specialist in NFC (near field communication) mobile marketing solutions using printed electronics, [...]