Danish brewery Tuborg has created a Chatbot that invites users into the lives of celebrities and influencers as part of a new global campaign. The Open Lives ChatBot helps [...]
Finnish distiller Altia Oyj hopes to gain a share of the US vodka market with its handcrafted spirit Koskenkorva – loosely translated as ‘the edge of the [...]
Lego has started producing a range of sustainable pieces made from plant-based plastic sourced from sugarcane. The new sustainable Lego ‘botanical’ elements will come in [...]
The increase in online shopping provides significant opportunities for retailers. However, at the same time, it also provides a growth in opportunities for counterfeiters. [...]
It’s that time of year again – Christmas decorations are taking over shops, Jingle Bells can be heard at every turn, and consumers are on the hunt for the perfect [...]
More than one-quarter of consumers have at some point unknowingly purchased counterfeit goods online, a MarkMonitor barometer report has revealed. The ramifications of this [...]
Absolut has partnered with seven artists in seven countries who have all united for a common cause – to create a more open and inclusive world. During the Swedish [...]
During any periods of economic uncertainty it is often the retail sector that is hit the hardest, particularly the high end brands, as cost-conscious consumers become more [...]
Children and creative souls of all ages can now get the ultimate LEGO experience all year round in newly opened LEGO House in Billund, Denmark – a 12,000m2 [...]
Adobe has announced new voice analytics capabilities in Adobe Analytics Cloud that enable brands to deliver more personalised customer experiences and create brand loyalty [...]