More than one-quarter of consumers have at some point unknowingly purchased counterfeit goods online, a MarkMonitor barometer report has revealed. The ramifications of this [...]
Absolut has partnered with seven artists in seven countries who have all united for a common cause – to create a more open and inclusive world. During the Swedish [...]
During any periods of economic uncertainty it is often the retail sector that is hit the hardest, particularly the high end brands, as cost-conscious consumers become more [...]
Adobe has announced new voice analytics capabilities in Adobe Analytics Cloud that enable brands to deliver more personalised customer experiences and create brand loyalty [...]
Nokia is Finland’s strongest, most valuable and fastest growing brand, a study has found. Every year, leading valuation and strategy consultancy Brand Finance values the [...]
Airline brand Norwegian is Norway’s fastest growing brand with value up 78% to $853 million, a study has revealed. Every year, leading valuation and strategy consultancy [...]
IKEA has topped the Brand Finance Sweden 50 league table with a brand value of more than $24bn after impressive growth of 42% year on year. Every year, leading valuation and [...]
One of Iceland’s most successful airlines, Air Iceland, which up until now has been known as Flugfélag Íslands in Iceland, has been renamed Air Iceland Connect. This [...]
Stockholm-based creative agency Perfect Fools has won the global account for Battery Energy drink, with a brief to reinvent its communication within the energy drinks sector. [...]
Cider Supply Co. (CSCo.) has struck long term strategic distributor deals with Finland’s Diamond Beverages and PRIKE in Estonia, Latvia and Lithuania. The agreements [...]